The audio launch of the movie was held with much fanfare on Wednesday in front of thousands of fans at Alappuzha beach.
Early last week, Nivin also held a roadshow in Thalassery as part of promoting the film. “There response has been overwhelming ever since the launch of the film’s trailer. We received a grand welcome from the people of Thalassery and Alappuzha,” Nivin said.
The movie, which will be the first release of Nivin Pauly in 2017, is one of the highly anticipated upcoming Malayalam projects of the year.
Nivin will essay two characters Krishnan and Krishna Kumar in Sakhavu. Popular Tollywood cinematographer George C Williams cranks the camera for the film while Aishwarya Rajesh plays is the heroine in the film.
Produced by B.Rakesh under the banner of Universal Cinema, Sakhavu also features Gayathri Suresh, Aparna Gopinath, Sreenivasan, KPAC Lalitha and Maniyanpilla Raju. Prashanth Pillai has composed songs for the film.